Local Business Portal was established to allow businesses to advertise their products and services in their own localities. Our portal is different than many business advertising sites currently available on the internet.
Ranking highly in internet searches is often associated with the location of a business being searched as well as how well a website has been optimized to attract internet searches. Because of this, Local Business Portal incorporates many Search Engine Optimization parameters to help each local site to be found by people searching the internet, which gives more exposure to our advertisers!
A consummer searching for a certain type of business will usually use " keywords" such as "widget provider". This will usually " match" first with the widget providers who have a good web presence in that locality.
Most of the online advertising directories are created to serve all locations across Canada in one website using premade templates. Because of the way Google and other Search Engines use geolocation algorithms as well as many different algorithms searching for certain elements in a website, having a one of our local business directory website is a great step in the right direction!
Costs for online advertising vary hugely across the internet. According to research, all agree that establishing an online presence is essential for every type of business wanting to gain new customers, but the prices to do so can be astronomical for a small to medium sized business.
Advertising in Online Directories - many online directories are simply launched using templates that can be quite restrictive, such as only allowing you to show your name and contact information under a certain category of business. Thanks to Local Business Portal's business model of creating local websites for each different community, our online directory markets to your specific potential audience wherever you are. Average monthly costs can vary up to $200 a month, but you need to compare what you get for that cost! View OUR Pricing for local directories through Local Business Portal and what is included in the monthly cost.
Website SEO - our research shows that average costs for SEO can range from $500 to $5,000 or more per month, depending on the size of business and the industry competition. We are happy to note that our SEO services are nowhere as high as those averages!
Pay-Per-Click Advertising - although it's a great way to drive traffic to your website, such as using Google Ads, the cost per month could be as much as between $1,000 to $5,000 per month.
Social Media Marketing - this is recommended in order to build brand awareness, although its effectiveness really depends on the kind of business you run. A recommended average to be effective appears to be between $1,000 to $3,000 a month for small to medium sized businesses.
Email Marketing - email marketing is a good way to let people know that you are there, but it can be time consuming and in Canada, rules can be quite restrictive. Our research shows that you could be facing from $500 to $2000 a month for email marketing campaigns.
Local Business Portal is now launching a unique business directory in a variety of locations across Canada. If you think you may be interested in an ad in one of our business directories, please fill out our contact form and we will get back to you with more information. There is no payment required at this time - this is just to get an idea of how many people might be interested in your area.
We will be adding many more categories as more advertisers come on board.